http://businesswebstep.com Local Internet Marketing Thu, 21 Aug 2008 23:36:52 +0000 http://backend.userland.com/rss092 en How would you like to know if the visitor coming to your site is a buyer or just a looker? How would you like to have more buyers than lookers visit your website? Microsoft has developed a free resource to help do exactly that. The tool has a fancy name ... http://businesswebstep.com/2008/07/24/knowing-the-buyers-intent-free-keyword-help-from-microsoft/ Before you kill the messenger let me explain just why your website sucks, why you're responsible and how it can be fixed. Potential customers don't like to be annoyed, figure out your site, or have their time wasted. They also want real information not endless pitches and over hyped products. How did ... http://businesswebstep.com/2008/07/23/your-website-sucks-and-youre-to-blame/ Wow! We all know that offline publications, like newspapers and magazines are hurting - some would say dieing. Now a big study comes out that says Local Internet my be the salvation for newspapers. This proves that Local Internet Marketing is a MUST for businesses - even if they only ... http://businesswebstep.com/2008/07/22/is-the-local-internet-going-to-save-newspapers/ I just found one of the best posts I've ever read about what really works to get traffic - and what isn't working. Scary that it's written by a person younger than my son. Do yourself a big favor and click over to LLia's website for some good information on ... http://businesswebstep.com/2008/07/19/honest-advice-about-what-works-to-get-traffic/ As you post on your Blog there will come a time when you want to add graphics and pictures to your website. The most popular software for creating and editing pictures is Adobe's Photoshop. However it costs lots of money. There are several great alternatives. Two of my favorites are ... http://businesswebstep.com/2008/07/18/free-photo-editing-software-paintnet-a-photoshop-alternative/ Naming your website is one of the most important decisions that you will have to make - and one of the earliest. It should reflect what you do or your niche and be as close to your offline business as possible. The problem is that with so many existing websites finding ... http://businesswebstep.com/2008/07/18/website-naming-harder-than-ever/ I just read a good article suggesting that the way to have a successful website is by buying (taking over) an existing website that has a lot of traffic. Here are some of its key ideas that I agree with: Looking at many online small business owners, always so busy with current ... http://businesswebstep.com/2008/07/16/the-missing-element-of-growth-strategy/ If you're a successful business owner, you already know that the success of your business depends on the relationships built with customers. This is twice as true when doing business online. Yet there are millions of websites out there that do nothing to cultivate customer relationships. Time after time, this ... http://businesswebstep.com/2008/07/16/relationship-marketing/ Keywords are the work horses of the Internet. Keywords are the critical success factor of any business that wants to get business from the Web - offline or online businesses. Local Businesses especially must have the right keywords in their content and on their site to attract new customers. Sometimes however ... http://businesswebstep.com/2008/07/14/keyword-brainstorming/ Every now and then you find a gem on the internet, a tool or website that makes your life so much easier that you don't know how you lived without it. Recently I found such a treasure in SocialMarker. What makes this site so remarkable is that it is not ... http://businesswebstep.com/2008/07/12/remarkable-find-socialmarker-does-the-work-for-you/